Amanda Allmark is a Personal Transformation Coach with a difference. She is grounded, real and speaks from both her own experiences and her heart. She will be joining us in store on 12th February for a talk about Igniting your Inner shine. We'd LOVE for you to join us as we know all #ParlaGirls love to shine!
Ahead of her talk, we caught up with Amanda to find out more about her work:
Can you tell us a little about what it is you do?
My work is all about the ‘love’, and I am not directly talking about romantic love, but more that rather necessary and very important, but, at times, somewhat elusive self-love.
Why do you find people reach out to you?
People come to me for all manner of reasons, predominantly because they feel stuck with particular aspects of their life, challenging relationships, career, self-worth, self-belief, guilt, sadness, grief, and a general feeling of being unfulfilled.
Tell us about how you work with your clients
I have developed a way of working with people that has come from a wealth of experience and a deep study in to human behaviour, on both a personal and professional level; how our past shapes our present and how essentially it can take us away from our core essence. It is when we hit the challenges that life throws at us that we start to question our feelings and reactions and a natural instinct is to start searching externally for the answers; whether that be through relationships or what I call ‘external fixers’.
Why did you become a Personal Transformation Coach?
My belief is that we have a basic human right to feel enough, love who we are and be at peace; and that drives my passion. I have personally hit and overcome many challenges on my own transformative journey in getting to that place; it is as a result of my own ‘research’ that I am where I am today and is totally what drives me to work with others to ensure they find their ‘enough’ and a strong embodied ‘love’ of who they are. What I do know is from that place everything really does slot in to place and there is so much more freedom to create a rich, meaningful and fulfilled life. There is something absolutely magical around watching someone flourish and become empowered to love who they are, to be who they are, not what they think they should be, to stand by their own values and truth and of course the liberation that comes from that can not be underestimated. It improves pretty much every area of a persons life.
How do you work with your clients?
So a little bit about the way I work. I work in a transformative and highly intuitive way, this enables me to pinpoint what is limiting each unique and amazing person I meet, whether it be, for example, a trauma from the past or childhood shaping that is not aligned with who they really are. By being held safely through this process a person has so much more clarity and understanding of why they feel the way they do, and I believe that is very important in the process of letting go and moving forward. Then we begin the process of finding their core essence, what stops them from being aligned with that, and essentially getting that back. Again, I use my intuition to guide each individual through that, it is so powerful and what is wonderful is how sustainable it is; with a little bit of tweaking, a great deal more clarity and understanding, and a degree of fine tuning it is entirely possible for anyone to get to that place.
Can you give an example of a common topic that your clients raise with you?
When I think of the many limiting beliefs we carry about ourselves and how they stop us what immediately comes to mind is how so many people do not believe they have a right to shine; something or someone, somehow has triggered that belief. The fall-out from that and the coping mechanisms adopted can be so detrimental to a persons life. Take guilt for example and the resulting shame that comes from a feeling of guilt; it can pretty much influence every action and decision a person might make.
Do you have any words of advice to share with those of us struggling with guilt?
I would hope that every ‘#Parlagirl’ that comes in to the shop and treats themselves to something beautiful does so without guilt or shame, or to fix something that feels like it is missing from within. I suspect that is not always the case! If that is true then there is some sort of driving force behind that belief, whether it be another person influencing a feeling of lack of deserving, from the past or present, or both, or that elusive self-love we talked about. There should never be guilt or shame around marrying your inner shine with what you externally put out to the world. If any of this resonates with you take a moment to imagine how amazing it would feel to live the life you want, do the things you want, be who you want, buy what you want, in fact do anything you want and all without guilt or shame, but purely because you come from a place of total self-love and deserving. I truly believe that when someone feels whole from the inside then anything they add to that just enhances the jewels to a very solid crown.
So some of my mantras are ‘Let go and Live; ‘Keep it simple, find self-love and the rest will follow’ and ‘Always remember you have a right to shine’.